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Why Quality Matters

Monday, 27 May 2019  
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Exploring how Quality in your business determines your future success

With so many options available to customers, all jostling for the lowest price, you may be wondering whether quality still matters. And the answer is a resounding YES!

Quality is not just about offering a solution or a service that exceeds the standard. It is about the reputation you gain for consistently delivering a customer experience that’s above and beyond the rest of the pack.

Whether you are considering the quality of a product, solution or service - quality is important to guarantee the future of any business.   

Quality is critical to satisfied customers

In a world where customers have multitudes of choices, creating customer loyalty, long-term revenue and profitability pivots on your understanding your customer’s requirements and ability to deliver  your service with agility and ease.

If you fail to meet your Customer’s expectations, they will quickly look for alternatives. Quality is a key differentiator in a crowded market.

Quality reflects on your Company’s reputation.  The growing importance of social media means that customers and prospects can easily share both favourable opinions and criticism of the quality on various forums, such as Facebook and Twitter. 

Consistently-Excellent quality is critical to the long term sustainability of your company

Help lies in Quality Management Frameworks

Fortunately, you are not alone. You do not have to reinvent the wheel.

Structured quality control systems and frameworks are available specifically to help businesses approach quality management in a systematic, structured and controlled manner.

Frameworks, like ISO 9001:2015's Quality Management System, is designed to support organisations to not only meet the statutory & regulatory requirements, but also to assist organisations to meet the needs of their customers and all stakeholders, when delivering either a solution or a service.

Certification under a quality management systems such as ISO offers numerous benefits to all organisations.

The organisation becomes more efficient and productive, giving the company an edge over its competitors. ISO certification provides marketing benefits, as you can reassure your customers that your business follows the highest quality standards.

Choose Quality in your Value Chain

No company is an island all on its own. Every business has suppliers and partners that your business depends on to help you deliver to your end customer. And in the game of Quality the weakest link determines the overall strength of the value chain.

Choosing your ecosystem carefully shows that you care about the quality that you deliver to your customers.

A partner with an equally diligent approach to Quality will ensure peace of mind over the longer term for your business operations.

If you would like to learn more, contact your Jasco account manager or email

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Cape Town
Tel: +27 (0)21 856 3871